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Watch this marketing planning video that uses sales data for more focused marketing activities.

CoreAnalytx provides a unique data integration and lead scoring mechanism using set criteria to capture leads or contacts intelligence from internal data sources such as CRM tools, combine them with external data from LinkedIn, Facebook and Twitter to facilitate campaign …

The Foreign Account Tax Compliance Act or FATCA, was put in place to ensure that tax is imposed on the incomes generated from offshore businesses. The Act was part of a drive by the IRS and the government to reduce …

U.S. financial institutions (FIs) – especially small- to medium-size community and independent banks – are voicing an increasing number of concerns about how to effectively and affordably handle data analysis and consolidation due to new regulations stemming from the recently …

Reporting and AnalysisAlmost all complex reporting and analytics solutions require complex manipulation of data. The company had to run thousands of
business rules onto the data to filter out the reports. Writing rules with
if-then logic is very cumbersome in spreadsheets, as users …

Reporting and AnalysisAlmost all complex reporting and analytics solutions require complex manipulation of data. The company had to run thousands of
business rules onto the data to filter out the reports. Writing rules with
if-then logic is very cumbersome in spreadsheets, as users …

Justifying marketing spend is always a challenge when budgets need to be justified. When sales discount and marketing spends are at competition the best way to arrive a decision is to do a comparative analysis of sales growth month after month with …